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While leveraging multi-channel opportunities is the current darling of the retail world, there’s one aspect that separates success from failure – the ability to market to multichannel customers. This isn’t as straightforward as it sounds. It’s easy to maintain a … Read blog >>
What’s the secret to running a successful retail promotion? These days, the answer to that question would be personalization – every shopper is unique and wants to be recognized that way. Retailers who’ve experimented with personalized promotions have met with some … Read blog >>
Innovative personalized promotion strategies for retailers through Retail Analytics. Learn how retailers are creating more personal experiences for shoppers today. Read article >>
Multi channel retailing is blending ‘online’ and ‘digital’ with ‘brick and mortar’ and ‘in store’ – to offer shoppers a range of self service retail options. Read article >>
There’s no denying the opportunities analytics has opened up for retailers over the past few years. See how you can improve collaborative supply chain with predictive analytics. Read article >>
In which areas of retailing can the power of big data analytics be leveraged, and what are some of the best practices to consider in a retail big data project? Read article >>
Remember the days when going shopping involved saving up, driving down to the nearest strip mall, and trying on a pair of what shopping assistants told you were ‘the hottest new style’ of jeans? Today, shoppers don’t need to be … Read blog >>
Holding onto slow-moving merchandise will lead to stale stock. It means disappointing customers looking for the latest products and styles in your stores. Markdowns is the answer to your problems. Read article >>
The recently released 2020 Future Value Chain Project identifies 12 trends that are shaping the value chains of the future. In this blog, I will discuss three of these trends which I think have particular relevance to the retail industry. … Read blog >>
Established retailers like Wal-Mart have developed their brands over many years. What are newer retailers doing today to establish brand recall? How is the retail store branding game changing? Read article >>
Underperforming inventory has overtaken out-of-stocks as the number one business challenge of retailers. Analytics-driven merchandising is the way forward. Read article >>
While collecting and mining data for useful insights is an important part of the retail environment today, many retailers and suppliers have discovered the advantages of sharing this data with each other. We have previously discussed the benefits of retailers … Read article >>
It’s becoming increasingly clear that sticking to single-channel retail just doesn’t cut it anymore. Customers need more than an attractive window-display to attract them into buying from a particular retail brand – if retailers don’t focus on making the concept … Read blog >>
Use customer loyalty strategies that build a deeper level of engagement with customers and make them value your products, services and the whole shopper experience you offer. Read article >>
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